Getting the dress code right is essential for a smooth entry to 100 Wardour Street. The official dress code is Smart Casual, and the door team enforces it consistently. Here's everything you need to know to dress appropriately and enjoy your night at one of Soho's top venues.
Dress Code at 100 Wardour Street
100 Wardour Street operates a "Smart Casual" dress code that strikes a balance between polished and comfortable. You don't need to go full formal, but the venue expects guests to look put-together.
The door team at 100 Wardour Street makes the final call on entry, and dress code is one of the main factors they consider. Even with a guestlist spot, you can be turned away if your outfit doesn't meet the standard.
What to Wear: Women
Smart casual for women means you can dress up or keep it relatively relaxed. A dress or nice jeans with a going-out top both work well. Heels are common but clean, stylish flats or boots are also fine.
What to Wear: Men
Smart casual for men means a collared shirt or high-quality polo with chinos or smart jeans. Shoes should be clean — loafers, desert boots, or smart leather shoes are ideal. Clean white trainers can sometimes work, but leather shoes are the safer bet.
What NOT to Wear
Regardless of the night, the following items will almost certainly get you refused entry at 100 Wardour Street:
- Sportswear — tracksuits, joggers, athletic shorts, gym wear
- Athletic trainers — any trainers or sneakers, even designer ones
- Flip-flops or sandals — open-toe shoes for men are never acceptable
- Caps and headwear — baseball caps, beanies, and similar headwear
- Shorts — regardless of how smart they look
- Workwear — hi-vis, uniforms, or anything that looks like you've come straight from a shift
Dress Code by Night
The dress code at 100 Wardour Street is consistent across both Friday and Saturday. Saturday tends to be marginally stricter in practice, but you should always aim for the top end of "Smart Casual" to ensure smooth entry.
Tips for Getting Past the Door
- Get on the guestlist — Join the 100 Wardour Street guestlist through London Night Guide for a smoother arrival
- Arrive at the right time — 100 Wardour Street opens at 11pm; arriving within the first hour gives you the best chance of entry
- Group composition matters — mixed groups (men and women together) typically have an easier time at the door
- Be polite and confident — the door staff respond well to friendly, respectful attitudes
- Check our entry price guide — know the 100 Wardour Street entry price before you arrive so there are no surprises
Frequently Asked Questions
Can I wear trainers to 100 Wardour Street?
No. 100 Wardour Street does not allow trainers or sneakers, including designer pairs. Stick to proper shoes — leather shoes, loafers, or smart boots for men; heels, heeled boots, or elegant flats for women.
Do I need to wear a suit to 100 Wardour Street?
No, a full suit is not required. Smart trousers or quality jeans with a good shirt and proper shoes will meet the standard.
Is the dress code strict at 100 Wardour Street?
The dress code is moderate — not as strict as some Mayfair clubs, but the door team does enforce the "Smart Casual" standard. Dressing well shows respect for the venue and other guests.
Can I wear jeans to 100 Wardour Street?
Yes, clean jeans are fine at 100 Wardour Street. Just make sure they're in good condition and paired with appropriate shoes and a decent top.
What shoes should I wear to 100 Wardour Street?
For men: leather shoes, loafers, or clean boots. For women: heels, boots, or smart flats — the choice is yours.
Plan Your Night
Join the 100 Wardour Street guestlist for the smoothest entry, or book a VIP table for guaranteed access. You can also read our 100 Wardour Street review for a full overview of the venue, or check the 100 Wardour Street entry price. For a broader guide to nightclub dress codes in London, see our complete dress code guide.